About Amza
A Culinary Journey to the Heart of the Tibetan Plateau
At Amza Superfoods, we offer nutrition-dense, tasty, sustainable nourishment that celebrates Tibetan culture.
We are proud to share traditional Tibetan food, including hearty Tsampa or Tsamba snacks and breakfast mixes made from purple barley and flaxseed butters. All handcrafted in small batches in Oregon.
Our products provide a convenient way to get high fiber, protein, omega-3 fatty acids, and lignans.
We prioritize quality, health, sustainability, and farm-direct sourcing of all-natural, 100% whole grains delivered in eco-friendly packaging. And we want to empower underprivileged women and girls in Tibet through education.
If you fancy premium food FREE of added sugar or additives, healthy eating, and sustainable living, join us for a unique cultural experience!
Meet Jolma, the founder.
Hello, I'm Jolma, founder of Amza Superfoods, LLC. I was born and raised in Rebbong (རེབ་གོང་།), Amdo region of Tibet. Growing up in Rebgong, a vibrant cultural hub known for Tibetan arts (literature, painting & food), I learned cooking at a young age from my beloved late grandmother, Sonam, who raised me.
My grandmother was born a nomad and illiterate. Still, she understood the value of education and told me, "To discover the world, one must move beyond her own kitchen."
That conviction led me to become the 1st girl from my village to earn a college degree and my journey from Asia to Europe to America, learning English from the ABCs at age 30.
Despite facing many challenges, I built a successful career as a Product User Experience Designer, later leading design teams and providing consultancy in the tech industry for 17 years. However, I find more joy in making my kitchen utensils sing and dance and sharing my food and rich heritage with the people around me.
Inspired by Sonam and disadvantaged Tibetan women like her, I drafted a memoir cookbook, Beyond Her Kitchen (blog), chronicling Tibet's healthy eating traditions and the stories behind each bite.
This seed bloomed into a meaningful food business, Amza Superfoods, from my Portland kitchen in 2023.
What's in the name?
"Amza" hums like a prayer, spreading good vibes, the phonetic mouth of "Amdo food." The term "Superfoods" shouts the quality of our offerings, which are made of all-natural, whole foods, ancient grains like heirlooms Tibetan purple barley and brown flax seeds. Each bite is a whisper of robust health that nourishes the body.
Amza's Mission
Bridging Cultures, Nurturing Lives.
At Amza Superfoods, we connect ancient Tibetan nutrition with modern convenience through nutrient-dense, tasty, and sustainable food crafted with US-grown climate-resilient whole grains and clean ingredients. Each bite nourishes your body, empowers women in Tibet, and treads lightly on our planet.
Join us on a culinary journey where health, flavor, and social impact blend seamlessly.
Amza's values
At Amza Superfoods, we are rooted in the wisdom of Tibetan tradition and driven by a passion for wellness, sustainability, and equity. We create clean-label, culturally inspired foods using climate-resilient, farm-direct ingredients and sustainable packaging. By hiring from underserved communities and supporting education for Tibetan women and girls, we nourish both people and planet.
Amza's products
Ready to embark on your own culinary adventure? Let me introduce you to our heartland delights:
🏆 Tibetan Tsamba Balls with Oregon Hazelnuts: Named Top Specialty Food Trend at the 2025 Winter Fancy Food Show. Learn more about how we were recognized for blending ancient nutrition with modern wellness and indulgence. (the announcement).
It's bite-sized burst of roasted purple barley flour, lightly sweet with natural dates, perfect for an on-the-go energy boost.
Tsamba Truffles with Dark Chocolate: A decadent, delightful combination of rich dark chocolate and nutty, wholesome Tsamba/tsampa, perfect for satisfying your cravings as a snack or dessert.
Flaxseed Spread/butter with Dates: A delicately sweet, fiber-rich, omega-3s-packed butter that pairs well with toast, smoothies, dips, cereals, and use like hummus.
Flaxseed Spread/butter with Chili & Turmeric: A fiery twist on flaxseed butter, it's delicious on sandwiches and adding complex flavor to your meals & sauces.
No-cook Tibetan Tsamba Breakfast Mix with Nuts & Dates: A nutty, toasty, and filling, lightly sweet meal that's perfect for busy mornings or a quick energy boosting snack. Excellent survival food for home or camping.
Tibetan Tsamba (རྩམ་པ, aka Tsampa): Tsamba is more than just food—it's the heart of Tibetan culture. For over a thousand years, this roasted Purple Karma Barley flour has nourished the Tibetan people. It remains a daily staple—from humble homes to the Dalai Lama’s own breakfast table. (The Guardian once called it “the breakfast of champions.”)
Socialize with us @AmzaSuperfoods
Join me as we explore the vibrant aisles of Tibetan culture, savoring the stories behind every bite and discovering the joy of healthy eating and sustainable living the Tibetan way.
Onward,
Jolma